Pure Ice at Mercedes-Benz Fashion Week Press Release

Pure Ice has some snazzy nail art going on for Fashion Week!


Pure Ice’s Hot Nail Looks Ignite the Runway at Falguni & Shane Peacock’s Fall 2012 Show

Pure Ice by Bari Cosmetics is a line of cutting-edge nail enamels that are always on-trend and in style. As the nail sponsor of Falguni & Shane Peacock’s Fall 2012 show at Mercedes-Benz Fashion Week, Pure Ice became the go-to for fall and winter’s hottest nail trends. Celebrity manicurist Lisa Logan used a combination of Pure Ice nails colors to achieve a nail look that was rocker-chic and completely unique, keeping in line with the ideals of the Falguni & Shane Peacock brand.


Inspired by dark, edgy glamour, Falguni & Shane Peacock’s Autumn/Winter 2012 Collection was based on pops of color worked into tribal prints. Since the Falguni & Shane Peacock brand was created with the philosophy that “life is too short to blend in” in mind, it’s no surprise that the nail look was dark yet beautiful with nails that were long, almond-shaped and painted to resemble flames.


Lisa created two nail options for the collection, all utilizing Pure Ice nail enamels, for a combination she described as “really grungy, but couture.” The first option was “Black Rage” (a black shade) as the base of the nail with “Siren” (a fiery red) at the tip, mixed with “Bite Me!” (a shimmery gold) and “Golden Ticket” (a gold glitter) on top. The second option was similar but Lisa used “Siren” as the base with “Black Rage” at the tip with “Bite Me!” and “Golden Ticket” on top. Lisa finished both looks by horizontally using a striping brush to create a look that resembled flames for nails that were bold, unconventional and provocative.

All Pure Ice nail enamels are free of formaldehyde, toluene and DBP and contain Bari Cosmetics’ patented salon long-wear formula for a look that will last all season long. Retailing at only $1.99, these polishes are the perfect way to bring looks from the runway your way!


Don't forget to visit the new Pure Ice Blog!

Looks like Pure Ice has lots of fun stuff coming up!


One Comment

  1. Very pretty ! :) Its so gorgeous ! It looks wonderful on your nails :))
    I want this :/
    i love your blog i follow you..
    i wish follow me back..
    ps:you have a great blog ! congrats :)

    www.nzlsyn.blogspot.com
    kisses from turkey ! :) byeee.

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